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MORE ABOUT ME

As the Owner & Managing Director of Jessica Michelle Marketing LLC, I'm passionate about bringing unique executions and innovative solutions to life for my clients - exceeding expectations and maximizing ROI.

 

I have experience with brands and programs of all sizes - from startup tech ventures to globally renowned brands with multimillion-dollar portfolios, including the Las Vegas Convention and Visitors Authority (Las Vegas), MGM Resorts, Bellagio, MGM Grand, Mandalay Bay, and more. Additionally, I earned my MBA from the University of Illinois in May 2023 with focuses in Strategic Innovation and Leadership.​

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I have direct experience in the following verticals: travel and tourism, hospitality/hotels, gaming, food and beverage, sports, entertainment, nightlife, retail, spas, weddings, healthcare, e-commerce, and meetings and conventions.

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For details, please visit my LinkedIn profile. 

Skills

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  • Account Direction

  • Advertising

  • Brand Development

  • Brand Planning

  • Client Services/Relations

  • Community Management

  • Content Strategy

  • Campaign/Content Creation

  • Media & Digital Marketing

  • Email Marketing

  • Experiential Marketing

  • Influencer Marketing

  • Innovation (including VR/AR/Voice Assistants)

  • Integrated Marketing Campaigns

  • Marketing Strategy

  • Project Management

  • Social Media Marketing

  • Strategic Communications

  • Strategic Partnerships

  • Experience with Datorama, Asana, Workamajig, Webvantage, Salesforce.com​

Key Achievements

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  • Led Vegas Changes Everything campaign from market research to execution. Work won Regional Silver ADDY Award in 2019.

  • Strategized new social media content franchises including “Vegas Does It Better” entertainment series that won a Regional Emmy Award in 2019.

  • Launched first-ever virtual reality art program for a travel destination during Miami Art Week.

  • Key member of the crisis response team for the 1 October tragedy.

  • Beta Gamma Sigma International Honor Society Member, University of Illinois, December 2022

  • Employee of the Month, R&R Partners, July 2018

Fun Facts

01.

I'm more of a morning bird.

02.

I'm married to my best friend.

03.

I have a five-year-old daughter and two-year-old son. 

04.

I have a three-year-old Cavapoo named Oscar.

05.

I said I was moving to Vegas for two years...fourteen years ago.

LET'S TALK

Get in touch so we can start working together.

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PRIVACY POLICY

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8090 S. Durango Drive, Suite 102 #5040, Las Vegas, NV 89113

© 2025 Jessica Michelle Marketing LLC.

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